One brain, multiple and simultaneous alternative decision strategies

Choosing a checkout line in a supermarket might seem like a no-brainer, but it can actually involve a complex series of cerebral computations. Maybe you count the number of shoppers in each line and pick the shortest, or estimate the number of items on each conveyor belt. Perhaps you quickly weigh up both shoppers and items and maybe even the apparent speed of the cashier… In fact, there are a multiplicity of strategies for solving this problem.

Leave A Comment

Your email address will not be published. Required fields are marked *