Aussie kids exposed to aggressive food marketing that would be banned in other countries, finds analysis

A comprehensive analysis of on-pack marketing of foods sold in Australian supermarkets has revealed widespread, unregulated use of promotional techniques directly appealing to children—like cartoon characters—most commonly on unhealthy and ultra-processed foods associated with overweight and obesity. This practice is banned in countries where stricter food marketing rules have positively impacted children’s diets.

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