Study assesses how participants respond to the labels ‘vegan,’ ‘healthy,’ ‘sustainable’

As presented at the Society for Risk Analysis 2023 Annual conference, Patrycja Sleboda from Baruch College—CUNY and her colleagues from the University of Southern California have conducted a national food choice experiment to determine how people respond to labels such as “vegan” and “plant-based” compared to “healthy,” “sustainable,” or “healthy and sustainable.”